by iMission Team | Sep 1, 2023 | About Us, Article, Salesforce
Staff News September 1, 2023 New Haven, CT iMission Institute announces the promotion of Riley Cameron to Director of CRM Solutions effective today. As a Certified Salesforce Partner and CRM consulting firm, iMission offers our clients the strongest CRM platform in...
by Rob Leighton | Aug 28, 2023 | Article, Salesforce, Technology
There is a reason why over 40,000 nonprofits are using Salesforce. It’s not only because nonprofits can get 10 free user licenses. It’s because Salesforce is an incredibly powerful platform — great for fundraising, advocacy, marketing, and program...
by Charles Comstock | Mar 5, 2023 | Article, Salesforce, Technology
Zooming has become as common as Googling or Facetiming. For nonprofits and commerical businesses, Zoom became a powerhouse during the pandemic. Even now, it remains a powerful way to connect with staff, donors, clients, and other stakeholders. And Zoom-related...
by Lisa Evans | Aug 1, 2022 | Article, Fundraising, Nonprofit Strategy
Nonprofits know there is no such thing as one-size-fits-all fundraising. If you’re trying to figure out what motivates donors to give, you aren’t alone. Donor pools vary by age, education, lifestyle, interest, occupation, and more. In other words,...
by Rob Leighton | Jun 27, 2022 | Advocacy, Article, Fundraising
We’re angry and offended but also energized. We’re soul searching, but also protesting. Sure, the Covid-19 pandemic is making work harder and planning even more difficult. But it’s time for all our nonprofits to step-up their advocacy efforts. I’m not talking...
by Charles Comstock | Jun 10, 2022 | Article, Technology
Five core elements are a must in creating a storytelling map. We define their importance and put them to use with maps made for The Diaper Bank of Connecticut. Digital maps help nonprofits tell their story in a visual, powerful presentation. In this case study of The...
by Rob Leighton | Jun 10, 2022 | Article, Fundraising, Marketing, Nonprofit Strategy, Technology
A great nonprofit strategy defines clear and reinforcing principles for engaging with and succeeding in our changing world. Nonprofit executives use strategy for everyday decision-making. Board members use strategy for effective governance, at every board meeting....
by Rob Leighton | May 12, 2022 | Advocacy, Article, Technology
Each year, thousands of volunteers across the country become certified by the IRS to provide free tax preparation services for low-income families, the elderly, military families, the disabled, those experiencing homelessness, and the incarcerated. The Volunteer...
by Rob Leighton | Apr 20, 2022 | Article, Marketing, Social Media
Public relations has always been a powerful marketing strategy for nonprofit organizations. Lacking marketing resources used by businesses, nonprofits discovered that a public relations campaign offered a low-cost way to get their message heard in more traditional...
by admin | Sep 30, 2021 | Events, iMission Blog, Technology
Did you know that Google offers a $120,000 grant to nonprofits? It’s true! Using the grant your nonprofit can drive increased traffic to your site and build an engaged audience to help support your cause. What could your nonprofit do with $10,000 of free advertising...
by Chazz Clevinger | Feb 9, 2021 | Advocacy, Marketing
Effective advocacy messaging starts with a clear campaign goal or objective. Having an advocacy software platform is critical in achieving that objective alongside creativity and ingenuity of advocacy practitioners. Aside from the focused goal and your advocacy tool,...
by Lisa Evans | Oct 8, 2020 | Article, Fundraising, Nonprofit Strategy, Technology
It’s fundraising season so here at iMission, we wanted to provide a quick and easy How-To Guide for you to get your donor orientation campaign off the ground. Let’s review the basics: what’s a donor orientation series? It’s a series of emails...
by Lisa Evans | Sep 9, 2020 | Article, Fundraising, Nonprofit Strategy, Technology
Nonprofit fundraising must find new and innovative ways to succeed. Google has expanded its tools within Google for Nonprofits that can help. Most importantly, Google’s tools for nonprofit organizations make it possible to conserve...
by Rob Leighton | Sep 9, 2020 | Article, Nonprofit Strategy, Technology
When times get tough, people come together in unity to support each other. This is what happened when the Volunteer Income Tax Assistance (VITA) sites across Connecticut were shut down due to the COVID-19 pandemic. Because of this shutdown, many low-income...
by admin | Sep 1, 2020 | iMission Blog, Nonprofit Strategy, Technology
A website is more than just an expensive yellow pages ad. A website is more than just an expensive yellow pages ad. If you want it to be, that is. When we’re talking about nonprofit web design best practices, it’s A LOT more. A basic nonprofit website can do a lot for...
by admin | Aug 15, 2020 | iMission Blog, Technology
Introducing Regina M. Trimble! We are pleased to welcome Regina M. Trimble as a Senior Salesforce Consultant. Regina will be supporting our community health and social service nonprofit providers. Regina comes to us as an experienced project...
by CT Nonprofit Salesforce Users Group | Aug 11, 2020 | Events, iMission Blog, Technology
An accounting system is about the numbers. A constituent relationship management (CRM) system is about people, like donors. In the past, these systems have not connected easily, creating obstacles for the Resource Development, Grants Management, and Finance teams to...
by Rob Leighton | Jul 6, 2020 | Advocacy, Article, iMission Blog
Despite mounting pressure, Facebook has refused to remove many pages and posts from their platform that contain hate-filled ideas, images, and language. A growing movement of companies and organizations has begun to boycott Facebook’s social advertising to voice...
by Lisa Evans | Jul 2, 2020 | Fundraising, iMission Blog, Nonprofit Strategy, Technology
Texting is a powerful tool for nonprofit engagement. For starters, texts are typically 3-4x more likely to be opened and read than an email sent through a platform like Constant Contact or MailChimp. Peer-to-peer (P2P) texting for nonprofits is also much more likely...
by CT Nonprofit Salesforce Users Group | Jun 11, 2020 | Events, iMission Blog, Technology
Streamline Your Program & Grants Management With Salesforce! If you’ve been struggling with streamlining your Programs & Grants Management, this webinar is for you! June 18th, 2020 webinar recording. Join expert panelists and CT nonprofit executives...
by CT Nonprofit Salesforce Users Group | Jun 11, 2020 | Events, iMission Blog, Technology
Step Up Your Nonprofit Technology with Salesforce! April 23, 2020, webinar recording. With over 40,000 nonprofits of every size using Salesforce, understanding the platform is easier than you think! Nonprofit technology has made huge advances, and new tools allow...
by Rob Leighton | Mar 30, 2018 | iMission Blog, Nonprofit Strategy, Technology
This is one of those hacks that you won’t believe you ever lived without. All you need is the desire to blow up your nonprofit Facebook engagement! The Secret Sauce of Nonprofit Facebook Engagement Motivating your inner circle to engage with your page is the...
by Rob Leighton | Mar 13, 2018 | Article, Nonprofit Strategy, Technology
1. Frame strategy before planning Too often, the planning cart is put before the strategic horse. Nonprofit strategy provides the framework not only for crafting the plan, but also for day-to-day decision-making. Good strategists outperform great...
