With over 700 million users, LinkedIn is now one of the biggest social media platforms. While it’s a professional and networking-focused platform, it’s also where people come to connect, learn and communicate with each other, making it a fantastic resource for...
As every nonprofit marketer knows, having great content isn’t worth much if you don’t have any eyes on it. Distribution is a critical part of your content strategy — how you share your stories and content is just as important as how you create them. ...
Public relations has always been a powerful marketing strategy for nonprofit organizations. Lacking marketing resources used by businesses, nonprofits discovered that a public relations campaign offered a low-cost way to get their message heard in more traditional...
