HubSpot vs. Salesforce for Nonprofit Marketing: Is the “Usability Gap” Finally Gone?
For years, the choice for nonprofit marketers using Salesforce was a bit of a tug-of-war. On one side, you had the Salesforce Marketing Clouds (MCAE/Pardot or Engagement)—powerhouses of data, but often requiring a “pilot’s license” and a team of...
iMission Welcomes Senior Video Editor, Jenna Wilchinsky
Meet Jenna Wilchinsky, iMission’s new Senior Video Editor, expanding our creative capacity and elevating video storytelling for nonprofits.
Stepping Up Nonprofit Strategic Planning with Consulting Insights and Expertise
Strategic plans shape the future of a nonprofit—but too often, they’re built only on internal assumptions. When staff and board members rely solely on what they know and feel, the result can be a plan that lacks the sharp insights needed to succeed in a fast-changing...
School Tours that Drive Enrollment
School tours are more than just a walk through the hallways; they are a crucial first impression and an invaluable opportunity to showcase your school’s unique spirit, academic excellence, and community. For a prospective family, a well-executed tour can be the...