by iMission Team | Sep 8, 2023 | Article, Salesforce, Technology
A Raiser’s Edge to Salesforce Case Study Friends of Bassett Foundation is the philanthropic arm of Bassett Healthcare Network (BHN). On a mission to foster healthy rural communities, BHN provides comprehensive health services in central New York state. BHN’s...
by Lisa Evans | Nov 7, 2022 | Article, Fundraising, Marketing, Social Media
With over 700 million users, LinkedIn is now one of the biggest social media platforms. While it’s a professional and networking-focused platform, it’s also where people come to connect, learn and communicate with each other, making it a fantastic resource for...
by Tim Brown | Oct 25, 2022 | Article, Fundraising
Having been both a Lutheran pastor and a member of a development team at nonprofits, I learned great sermons and great fundraising appeals have much in common. At their core, both move you to think and act differently. They both ask something of you. They invite you...
by Lisa Evans | Aug 1, 2022 | Article, Fundraising, Nonprofit Strategy
Nonprofits know there is no such thing as one-size-fits-all fundraising. If you’re trying to figure out what motivates donors to give, you aren’t alone. Donor pools vary by age, education, lifestyle, interest, occupation, and more. In other words,...
by Rob Leighton | Apr 25, 2022 | Article, Fundraising
Billions of people donate to organizations each year. Your nonprofit attracts only a small fraction of these donors. For every donor who gives, there are many more potential donors out there who might give if they knew about you and the work you’re accomplishing....
by Rob Leighton | Feb 16, 2022 | Article, Fundraising, Nonprofit Strategy
Updated February 16, 2022. Originally published Dec 8, 2015. Discovering why donors stop giving to your nonprofit will give you and your development team a keen understanding what you need to do to get far better fundraising results. Thirty percent of wealthy donors...
by Rob Leighton | Dec 20, 2017 | iMission Blog
How to Reach More Nonprofit Donors… Using For-Profit Strategies For-profit companies’ customers have to come from somewhere, just like nonprofit donors. Big business has always spent heavily on traditional old-world advertising. Television spots, newspaper...
