Nonprofit Branding Essentials

Strong nonprofit branding gets more people, more foundations and more corporations to give – and give more – to your organization. In this course, you will discover the “5 Brand Questions Secretly In Every Donor’s Mind” and how, by supplying the right answer before they even ask, you can win them over … Learn why your “Brand” is about so much more than just your logo and tagline, but why you still absolutely have to get those right … Understand how to balance the perfect combination of data-driven logic and emotionally driven storytelling to quickly provide any prospect with a full sense of the impact your organization is achieving.