by Rob Leighton | Jul 26, 2022 | Article, Branding, Fundraising, Social Media
So, you have a LinkedIn page for your nonprofit, but you aren’t getting the traction or visibility you want and need to advance your mission on the platform. With LinkedIn’s 830 million users–and counting–across over 200 countries and territories worldwide, you see a...
by Rob Leighton | May 11, 2022 | Article, Branding, Fundraising, Marketing
You just added a new donor prospect to your database. Perhaps a board member gave you the name and email, or maybe they came to a community or online event. What’s important is that you communicate with these new contacts quickly and effectively, so that they are more...
by Rob Leighton | Apr 21, 2022 | Article, Branding, Fundraising
How can you build a brand that elevates your nonprofit organization and provokes the emotional response you’re looking for? Every communication you have with prospects builds your brand, whether you’ve thought about brand-building or not. A strong brand will help you...