by Charles Comstock | Mar 5, 2023 | Article, Salesforce, Technology
Zooming has become as common as Googling or Facetiming. For nonprofits and commerical businesses, Zoom became a powerhouse during the pandemic. Even now, it remains a powerful way to connect with staff, donors, clients, and other stakeholders. And Zoom-related...
by Rob Leighton | Oct 31, 2022 | Article, Social Media, Technology
As every nonprofit marketer knows, having great content isn’t worth much if you don’t have any eyes on it. Distribution is a critical part of your content strategy — how you share your stories and content is just as important as how you create them. ...
by Rob Leighton | Oct 10, 2022 | Article, Salesforce, Technology
Choosing the right email marketing platform for your organization is a big decision. And that’s because email marketing works — it’s one of the most powerful digital channels in terms of ROI and the potential to drive donations. According to the M&R Benchmarks...
by Taylor Hale | Sep 6, 2022 | Article, Salesforce, Technology
Importing data in Salesforce can be more challenging than your experience with simpler CRMs. There is a good reason for this complexity. You are uploading to a database that can capture a much richer set of data. The Salesforce import process also better assures that...
by admin | Jun 17, 2022 | Article, Technology, Web Design
Whether you need to design a new website from the ground up or redesign your current website, you want the end product to showcase who you are and what you do in ways that resonate with your target audience. In many cases, your nonprofit’s website acts as the first...
by Charles Comstock | Jun 10, 2022 | Article, Technology
Five core elements are a must in creating a storytelling map. We define their importance and put them to use with maps made for The Diaper Bank of Connecticut. Digital maps help nonprofits tell their story in a visual, powerful presentation. In this case study of The...
