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iMission Articles

Influencer Marketing & Nonprofits: Next-Gen Public Relations

Influencer Marketing & Nonprofits: Next-Gen Public Relations

by Rob Leighton | Apr 12, 2024 | iMission Articles, Marketing, Social Media

Public relations has always been a powerful marketing strategy for nonprofit organizations. Lacking marketing resources used by businesses, nonprofits discovered that a public relations campaign offered a low-cost way to get their message heard in more traditional...
Digital Mapping For Nonprofits: The Diaper Bank

Digital Mapping For Nonprofits: The Diaper Bank

by admin | Jun 10, 2022 | iMission Articles, Technology

The Diaper Bank of Connecticut uses Digital Mapping to tell their powerful story and target neighborhoods across CT.

Building the Future of Free Tax Preparation

Building the Future of Free Tax Preparation

by Rob Leighton | May 12, 2022 | Advocacy, iMission Articles, Technology

Learn how the iMission team used digitally powered solutions to help SimplifyCT provide free tax services in CT, growing tax advocacy

How to Choose the Right Email Marketing Platform for Your Nonprofit

How to Choose the Right Email Marketing Platform for Your Nonprofit

by Rob Leighton | Oct 10, 2022 | iMission Articles, Salesforce, Technology

Choosing the right email marketing platform for your nonprofit is a big decision. Learn about the differences between Mailchimp & Salesforce!

Nonprofit Branding and New Donor Acquisition

Nonprofit Branding and New Donor Acquisition

by Rob Leighton | Apr 21, 2022 | Branding, Fundraising, iMission Articles

How can you build a brand that elevates your nonprofit organization and provokes the emotional response you’re looking for? Every communication you have with prospects builds your brand, whether you’ve thought about brand-building or not. A strong brand will help you...
Finding New Donors Online: The Best Targeting Tools

Finding New Donors Online: The Best Targeting Tools

by Rob Leighton | Apr 25, 2022 | Fundraising, iMission Articles

Billions of people donate to organizations each year. Your nonprofit attracts only a small fraction of these donors. For every donor who gives, there are many more potential donors out there who might give if they knew about you and the work you’re accomplishing....
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Recent Posts

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  • iMission Welcomes Senior Video Editor, Jenna Wilchinsky
  • Stepping Up Nonprofit Strategic Planning with Consulting Insights and Expertise

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