Cracking the Enrollment Code: What Parents Really Look for in a School (And How to Showcase It)
What factors drive magnet and charter school choices? Learn what parents look for & how to showcase your school’s strengths.
Influencer Marketing & Nonprofits: Next-Gen Public Relations
Public relations has always been a powerful marketing strategy for nonprofit organizations. Lacking marketing resources used by businesses, nonprofits discovered that a public relations campaign offered a low-cost way to get their message heard in more traditional...
Jessica Souza Joins the iMission Team!
Jessica Souza, a marketing professional with a background in Anthropology and International Affairs, has joined iMission Institute as a content creator. She specializes in crafting impactful narratives for nonprofits and socially conscious businesses to engage their audiences effectively.
Nonprofit Marketing: Integrating Your Automation Tools with Your CRM
Your CRM (or Customer Relationship Management tool) is the intelligent database at the heart of all your outreach efforts. It keeps records of all your contacts, which allows you to track each person’s engagement over time. To best connect with your...
5 Steps to Choosing a Nonprofit Marketing Automation Platform
Marketing automation platforms offer amazing capabilities for your nonprofit. They allow you to streamline your outreach and keep your audience engaged — all while limiting the demands on your staff. But if you’re shopping for software for the first time, you’re...