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Connected TV (CTV) and Streaming Radio Advertising: A New Frontier in K‑12 School Recruitment

Connected TV (CTV) and Streaming Radio Advertising: A New Frontier in K‑12 School Recruitment

by iMission Team | Nov 10, 2025 | K-12, Marketing

The race for the right students is more competitive than ever. For K-12 schools, attracting best-fit families goes far beyond the traditional open house or mailer. Today’s recruitment success depends on a sophisticated, multi-channel digital strategy—and two powerful...
Word-of-Mouth Marketing: 7 Ways Your School Community Can Help Boost Recruitment

Word-of-Mouth Marketing: 7 Ways Your School Community Can Help Boost Recruitment

by iMission Team | Oct 28, 2025 | K-12, Marketing

Discover 7 effective word-of-mouth school marketing strategies to attract families and increase enrollment using your school!

Storytelling in School Marketing: How to Reach Parents with Real Stories

Storytelling in School Marketing: How to Reach Parents with Real Stories

by iMission Team | Jun 9, 2025 | K-12, Marketing

When it comes to choosing a school, parents aren’t just looking at academics – they’re looking at community, culture, and ways their child will be seen and supported. And while test scores and program offerings matter, what truly builds trust and emotional...
Mastering GreatSchools: A Guide to Enhancing School Reputation

Mastering GreatSchools: A Guide to Enhancing School Reputation

by iMission Team | May 15, 2025 | K-12, Marketing

Learn how to use GreatSchools for school reputation management including how to improve profiles, engage reviews & build trust with families.

A Practical Guide to Creating Parent, Student, and Teacher Testimonials that Boost School Recruitment

A Practical Guide to Creating Parent, Student, and Teacher Testimonials that Boost School Recruitment

by iMission Team | Apr 30, 2025 | Branding, K-12, Marketing, Social Media

When it comes to school recruitment, there’s nothing more powerful than recommendation or testimonial from someone a potential family trusts. That’s why spotlights and testimonials from parents, students, and teachers are such important tools in your school...
Mary DiPalermo Joins iMission as Copywriting Expert

Mary DiPalermo Joins iMission as Copywriting Expert

by iMission Team | Apr 24, 2025 | About Us, iMission Blog, Marketing

Please welcome Mary DiPalermo to the iMission team! As a talented and experienced Copywriter, Mary helps our clients succeed!

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