Digital Marketing Bootcamp Series: Best Practice for Nonprofit Websites, Social Media, Email Marketing and CRMs
When: January 19 – February 9, 2018
Your nonprofit spends time, energy and money on digital platforms like your website, social media, email marketing, and databases. Is your nonprofit getting big, measurable returns from its investments in these efforts?
Or do you feel like you’re spinning your wheels, posting in social media without getting result, feeling like your “new website” is already obsolete, or knowing that you aren’t using even half the power of your donor management system?
The Digital Marketing Bootcamp for Nonprofits gives you the knowledge you need to to effectively use these essential tools, now and tomorrow. Raise more money, get more volunteers, build more awareness, and reach your goals by learning the digital marketing best practices for nonprofit success.
Class One: Nonprofit Websites 3.0
This class will show you how to get the most out of the investments you’ve already made in current websites… And if you are thinking about a new or upgraded website, this class is an absolute must.
Class Two: Powerful Social Networking
Learn the rules that drive social networking and how to use them to build powerful networks of support that work for your organization. We’ll go beyond the basics and give you actionable takeaways.
Class Three: The ABCs of Digital Copywriting and Content Creation
Learn the fundamentals of how to write for websites, landing pages, emails, and social posts….and how these are different from direct mail and printed brochures.
Class Four: Optimizing Your Digital Toolbox
Discover how leading nonprofits are getting all their digital assets to work together to save time, keep data clean, and maximize fundraising, advocacy, and branding.