5 Ways to Accelerate Salesforce Adoption

First impressions are critical for success with Salesforce for Nonprofits adoption. Once formed, first impressions are often difficult to change. A bad initial experience with Salesforce can leave a team member with a lasting resistance.  A positive initial experience...

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Direct Mail Fundraising in the Digital Age

Does direct mail still have a place a place in nonprofit fundraising in the digital age?  You bet it does! Connecting with potential donors with different types of touches – email, social, direct mail, events, and the in-person meeting – works to help your nonprofit...

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Recurring Donations: Imaging the Power

      How sweet would that be? You just kick back and let the cash flow in... Like any nonprofit fundraising, it's not quite that simple. But it is absolutely worth your time to create a sustainable income stream with recurring donations.   How to Make the Dream Come...

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How to Get Started with Salesforce for Nonprofits

Can you really can do more with less? Work smarter not harder? That’s what great technology, like Salesforce, is all about.   But getting started with Salesforce also is like cracking open a walnut. It’s got a hard shell. Break that shell the wrong way, you end up...

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5 Tips for Being a Better Nonprofit Strategist

1: Frame strategy before planning Too often, the planning cart is put before the strategic horse. Nonprofit strategy provides the framework not only for crafting the plan, but also for day-to-day decision-making. Good strategists outperform great planners.  Think...

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Rob Leighton Joins YANA National Board

Rob Leighton, executive director of the iMission Institute, a benefit corporation providing strategic fund development for nonprofit organizations, has been elected to the national board of the Yale Alumni Nonprofit Alliance (YANA). Rob received his MBA from Yale...

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