Engage, Mobilize, FUNDRAISE

Big dollars are flowing into nonprofit organizations. Often, these are the branded nonprofits whose mission, credibility, and impact are well-known. The Southern Poverty Law Center, the United States Holocaust Museum, Boys & Girls Clubs of America, World Wild Fund...

Getting Donors to Give for the FIRST Time

Your nonprofit may have built a large list of potential supporters — people who have shown interest in your organization but who have not yet been moved to give. You've emailed them. Sent them letters. Maybe you've even met with them. They know and like you and your...

5 Brand Questions Every Donor Asks

Your nonprofit brand is a powerful force for raising resources. It's key for establishing a sustainable fundraising program, and building your brand will make the next year-end appeal much more successful. You might be thinking that your nonprofit doesn't have the...

The New Economics of Donor Acquisition

Could your nonprofit use a rapidly growing list of new donors? Of course, the answer is a resounding yes! Turbo-charge your nonprofit’s ability to make our world a fairer, healthier, and more humane place with a growing list of new donors. Each of your supporters...

Optimize with Apps

Want to get your donor records in sync with your activist, volunteer, and events records? New technology makes integration simple, saving time and improving results. These inexpensive, easy-to-use applications might be the software bridge you're looking for.  ...

How to: P2P Fundraising & Nonprofit Crowdfunding

Fundraising is about more than donors giving dollars. It's about getting supporters to donate their social networks. That's what nonprofit crowdfunding and peer-to-peer fundraising are about. Fund drives, 5Ks, and golf outings bring together beneficiaries, donors,...

The iMission Guide to Nonprofit Advocacy

Contrary to popular belief, nonprofits can organize around or lobby on important issues. But lobbying is only one part of a nonprofit advocacy effort. Community organizing, stakeholder education, media relations, social networking and coalition building should be in...

Top 5 Reasons Why Donors Stop Giving

Thirty percent of wealthy donors stop giving to an organization that they supported in the previous year, a Bank of America report found. Here are the five top reason: The donor received too many solicitations or the nonprofit asked for an inappropriate amount (38%),...